First impressions are important, and a dashboard provides your introduction to each automobile you drive. Designers get paid to think about what each person might want from the dashboard, because, unlike with potential partners, you're not likely to ask for a second date with that car if you don't get the information you need upfront. The style, shape and layout of the dashboard can be a deal-breaker when buying a car.
http://electronics.howstuffworks.com/gadgets/automotive/dashboard-display2.htm
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